Case Studies

Clients all over the United States and Internationally

Architectural Firm
Other Market Sector

Case Study #018

Background: An interested prospect was looking to raise their brand awareness through PR. Having met with several PR agencies, they noticed that every agency said the same thing, except one. This agency shared the strategic concept that every organization, prior to going to market on messaging, should really make sure that their brand is aligned inside and out.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #018” and we’ll send you a PDF of the full case study.

Architectural Firm
Other Market Sector

Case Study #017

Background: A primary challenge when writing a company’s brand strategy is getting the people within the culture to speak and act in accordance with the brand. It is a major success when people become fluent in speaking their brand’s language.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #017” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Personal & Commercial Insurance Company
Insurance Market Sector

Case Study #016

Background: When an owner or owners are very integrated and involved with the day-to-day operations and service delivery of their company they are often faced with the challenge of balancing how much they work ON the business versus how much they work IN the business. Working in the business and juggling multiple roles can be a way to help a company get through a transitional phase.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #016” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Health Insurance Company
Insurance Market Sector

Case Study #015

Background: When iBG first asked this insurance company questions about forecasting, number of products sold, revenue and sales numbers, we were met with blank stares. It wasn’t that the information couldn’t be provided. It was that key employees didn’t even know where begin to look to find it. There simply was no tool or procedure in place.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #015” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Entertainment

DMC Service
Entertainment Market Sector

Case Study #014

Background: This company had a decent book of business that was stable but not growing, as there wasn’t much effort put towards activity to increase sales. There was some concern about the structure, positions and expectations of the current talent. Which raised the question: are team members properly aligned and enabling company growth?

To continue reading, email info@ibrandgrp.com with subject line “Case Study #014” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Health Insurance Company
Insurance Market Sector

Case Study #013

Background: Take a consistent, uninterrupted corporate culture, multiply it by many years and what do you get? Stagnancy.

This company was well versed in the day-to-day routines of running the business the same way it had always been run. Over the years, no significant change took place, which in turn also meant no growth. With a team hungry for new success, the foundation for strategic planning took shape.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #013” and we’ll send you a PDF of the full case study.

Architectural Firm
Other Market Sector

Case Study #012

Background: A very successful architectural and design company that has been running, functioning and growing for many years. However, the three co-owners are beginning to transition into new and different life stages. Faced with both questions and opportunities of how to continue daily operations of their company while balancing unique lives outside the corporate world.

To continue reading, emailinfo@ibrandgrp.com with subject line “Case Study #012” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Retail

Department Store
Retail Market Sector

Case Study #011

Background: A retail department store focused on men’s fashion was struggling with ineffective email marketing campaigns. Campaigns took too long to create, were not being executed in a timely manner nor were they effective. What they lacked was a solid, consistent process. 

To continue reading, email info@ibrandgrp.com with subject line “Case Study #011” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Personal & Commercial Insurance Company
Insurance Market Sector

Case Study #010

Background: A mid-size, multi-location insurance company serving all property and casualty insurance needs.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #010” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Health

Counseling
Healthcare Market Sector

Case Study #009

Background: A biofeedback therapist looking to grow their practice and willing to explore additional sources of revenue.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #009” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Health Insurance Company
Insurance Market Sector

Case Study #008

Background: A health insurance company with over 25 years of experience working with individual, Medicare and small group health and dental, offering a broad range of plan choices.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #008” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Health

Wellness Clinic
Healthcare Market Sector

Case Study #007

Background: A group of independent practitioners such as yoga instructors, chiropractors, physical therapists, nutritionists, and massage therapists, co-exist in one building and sharing administrative staff and other resources.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #007” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Retail

Men’s Fashion
Retail Market Sector

Case Study #006

Background: A boutique specializing in men’s fashion that takes care to use the finest quality materials in order to provide men with exceptional clothing. However, the boutique struggled to achieve online sales goals.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #006” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Hospitality

Private Athletic Club
Hospitality Market Sector

Case Study #005

Background: A metropolitan athletic and dining club located in the heart of a thriving city, full of rich traditions and a robust history. However, this club knew it hadn’t reached its full potential in maximizing the use of their space.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #005” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Retail

Exclusive Bridal Boutique
Fashion-Retail Market Sector

Case Study #004

Background: A smart executive with years of business experience always dreamed of opening an exclusive bridal boutique. The time was right to live the dream.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #004” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Entertainment

Mid-Market Sized Media Company
Entertainment Market Sector

Case Study #003

Background: A long-standing media company, this smaller business had enormous potential to grow.  Business leaders wanted the growth, but the company was unstructured to do so. Specifically, the goal was to sell more media with fewer people.  Grow revenue while reducing costs to improve the company’s profitability.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #003” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Insurance

Personal and Commercial Insurance Company
Insurance Market Sector

Case Study #002

Background: This customer is a mid-size, multi-location insurance company serving all insurance needs except healthcare. With a partnership split, the remaining owner knew he needed to create a positive and accountable culture within his entire organization in order to grow the business. He knew that changes inside the organization were needed.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #002” and we’ll send you a PDF of the full case study.

iBrandGroup Case Study Hospitality

Private Club
Hospitality Market Sector

Case Study #001

Background: A 125 year old exclusive club that prides itself on maintaining the wonderful historic past and membership practices. At the same time, the club has become stagnate in offerings, image, service and membership.

To continue reading, email info@ibrandgrp.com with subject line “Case Study #001” and we’ll send you a PDF of the full case study.